DMA Nonprofit Federation News Feeds

Why Converting Donors Is Dumb

FundRaising Success News - Wed, 2013-05-15 11:37
Why convert? And to what end? To quote Tom Harrison , Russ Reid CEO, why are nonprofits mad at about 50 percent of their donors at any given time for donating in the “wrong” way? In its attempts at conversion, the sector...

Ten Festering Wounds in the Obama Administration’s IRS Scandal

The NonProfit Quarterly - Wed, 2013-05-15 09:41

The Obama White House cannot be insulated from the ever-expanding IRS scandal. It is neither a political sideshow nor a tiny muck-up by low-level bureaucrats. Rather, it threatens a cornerstone of American democracy—political speech--and has the serious potential to derail public attention to and support for other elements of the Administration’s policy agenda such as health care, immigration reform, gun control, and tax reform. It should be a wake-up call for the White House and all of us that it is high time to come to grips with the mess of what has evolved into the current crop of 501(c)(4) social welfare organizations with almost entirely partisan electoral agendas programs and agendas with little or no interest in social welfare. Clean up the IRS for sure, but let’s also clean up the tax exempt sector of the surfeit of phony social welfare organizations too.  

To Run Victim Fund, Boston Calls on the Specialist

New York Times - Philanthropy - Wed, 2013-05-15 01:00
Kenneth R. Feinberg, a lawyer with a thriving mediation practice, has become the go-to man for running the compensation funds for victims of catastrophes.

Multichannel Is Perrigo's Marketing Cure

DMNews - Tue, 2013-05-14 17:44
Perrigo educates consumers about store brand medications with a digitally-focused multichannel campaign    

Escape From Fairy-Tale Fundraising — Roger Craver, Part I

FundRaising Success News - Tue, 2013-05-14 14:09
What a week it was! Among other adventures last week, I met and learned with famed fundraiser Roger Craver at the fabulous Engage Conference . Roger is a guy who doesn’t hold back. He shares what he knows, sees and suggests with...

Top 10 Tips for Successful Nonprofit E-Appeals

FundRaising Success News - Tue, 2013-05-14 11:55
Planning any special e-mail campaigns before the end of the fiscal year? This summer? If not, think about it. An e-campaign costs pennies on the dollar compared with print marketing. And the right message at the right time to the right market can...

IRS scrutiny of nonprofit political groups to be addressed by newly named leaders

Philanthropy Journal - Tue, 2013-05-14 11:37
Days before the scandal broke regarding scrutiny of tax exempt conservative political organizations, the IRS named Joseph H. Grant as Commissioner of the Tax Exempt and Government Entities Division and Sheldon Kay as Chief of Appeals.

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CMOs on the Move: May 14, 2013

DMNews - Tue, 2013-05-14 10:58
New marketing chiefs at Leap Wireless, PacketVideo, Simply Hired, Samford University, and NBBJ.    

Coaching as a Capacity-Building Tool: An Interview with Bill Ryan

The NonProfit Quarterly - Tue, 2013-05-14 09:35

For-profits tend to accept the benefits of coaching as a given. Nonprofits, on the other hand, question whether or not coaching actually works, and are more concerned with return on investment. But, as Bill Ryan explains, rather than asking “Does coaching work?,” nonprofit organizations invested in the practice would be better served figuring out how to make it work in their particular situation.

Designers Unite Again for a Good Cause

New York Times - Philanthropy - Tue, 2013-05-14 01:00
Twenty-five 25 design studios or teams were asked to create works based on the idea of coming together in times of need to benefit victims of Hurricane Sandy.

Relevancy Becomes More Relevant to Emailers

DMNews - Mon, 2013-05-13 16:10
Email marketers appear on the cusp of embracing new technology, according to a new survey.    

Leadership transition underway at N.C. Network for Grantmakers

Philanthropy Journal - Mon, 2013-05-13 14:12
Founding Executive Director Bobbi Hapgood looks forward to becoming an active member as Ret Boney transitions into the leadership role at the N.C. Network of Grantmakers.

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I Won’t Support My Grandma’s Nonprofit

FundRaising Success News - Mon, 2013-05-13 13:57
As a millennial, I’m not interested in you repeating what’s worked in the past. While I appreciate working smart, I don’t appreciate doing the same thing over and over when everything else around you changes. I don’t...

7 Easy Ways to Repurpose Your Content

FundRaising Success News - Mon, 2013-05-13 13:47
Repurposing is an essential part of a manageable communications plan, because it allows you to get more mileage out of your writing, while reinforcing your key messages with your readers. Here are seven easy ways to repurpose your content: 1....

Should Nonprofits Act Like Businesses or People?

FundRaising Success News - Mon, 2013-05-13 13:38
To successfully use multichannel strategies, we need to stop thinking about how we can operate more like businesses and instead focus on acting more like our constituents. That may sound strange, but let me explain. Consultants and others often...

Reader survey launched for feedback to guide website, e-newsletter overhaul

Philanthropy Journal - Mon, 2013-05-13 12:00
Philanthropy Journal seeks your feedback through an online survey regarding ways we can improve our website and weekly e-newsletter. Submit your comments and give your favorite nonprofit a chance to win free advertising.

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IRS Targeting of Conservative Groups a Threat to Nonprofit Sector

The NonProfit Quarterly - Mon, 2013-05-13 09:44

By its own admission, between 2010 and 2012, the IRS subjected groups to extra scrutiny based on buzzwords like “tea party” and “patriot” in their names. We would love to hear from you on this turn of events. What should be the nonprofit sector’s response?

Nonprofit Innovation and the Cloud

FundRaising Success News - Mon, 2013-05-13 09:27
Our innovation research suggested that some myth busting is in order. People often think of innovation as futuristic, cutting-edge technology, but we found that many nonprofits are innovating with straightforward technologies. For example, HOWA...

A Reminder About the Personal Touch

FundRaising Success News - Mon, 2013-05-13 09:05
Here’s a curious little study — Post-it Note Persuasion: A Sticky Influence — forwarded to The Agitator by reader Tina Cincotti. In this research project, participants were sent a survey packet and asked to complete the...

3 Ways to Boost Facebook Engagement With Text Updates

FundRaising Success News - Mon, 2013-05-13 08:56
It seems like all the “experts” tell us is to post photos on our Facebook pages to get more likes, comments and shares. Text updates aren’t as sexy, but they can be equally as effective. Here are three specific ways you can...

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